April 5, 2024

Join our #ShowerStrike Social Media Challenge

Are you ready to help us spread the word about Shower Strike? Do you like to get creative and have fun with social media? Join our #ShowerStrike Social Media Challenge to highlight your incredible fundraising efforts, raise awareness of the water crisis, and inspire others to join us in our cause! Keep scrolling for details, inspiration, and guidelines below.

I’m Skipping Showers This Week: Reaction Video

The Challenge:
This video will focus on you recording the reactions of loved ones, friends, or colleagues when you tell them you are going to skip/ reduce your showers for the whole week. This video can act as the first video in a series of videos recorded each day of Shower Strike week. Once complete, you can also nominate a friend, family member, colleague, etc., and tag them in your caption and video.

**Note: Be sure to include #ShowerStrike within the caption of your video.

Audio Recommendations:

It will likely be original audio recorded by you, but a song can be added underneath the audio at your discretion.

Text Overlay Recommendations/Key Points:

  • Telling my [INSERT IDENTIFIER] that I’m skipping showers this week for Well Aware.
  • Did you know that millions are without clean water every day in East Africa? Help me raise funds for Well Aware to build clean water systems in Kenya and Tanzania this year!

Recommended Video Length:
20-30 seconds

Inspiration Videos:

GRWM (Get Ready With Me), No Water Edition

The Challenge:
We all know how hard it can be to get ready in the mornings, but what if you weren’t able to use any clean water from the faucet while you were doing so? This video taps into the ever-popular GRWM videos, combining them with morning routine videos to showcase how often we find ourselves reaching for clean water. This video can include clips of how you will brush your teeth, clean your face, apply makeup, do your hair, make coffee/breakfast, etc. Once complete, nominate a friend, family member, colleague, etc., and tag them in your caption and video.

**Note: Be sure to include #ShowerStrike within the caption of your video.

Audio Recommendations:

It will likely be original audio recorded by you, but a song can be added underneath the audio at your discretion.

Text Overlay Recommendations/Key Points:

  • GRWM, #ShowerStrike Edition
  • For today’s GRWM, I’m joining Well Aware for their annual Shower Strike campaign and I’m going to show you how I get ready for the day using absolutely no water.
  • Did you know 1 in 7 people lack access to clean water? Can you imagine not having the water you need to drink, shower, cook, or clean?
  • Women and girls are responsible for collecting water in 80% of households. They often have to walk 3.5 miles each day, carrying a heavy jerrycan that weighs upwards of 40 lb. when full.
  • Raise awareness of the water crisis and support Well Aware as they implement clean water systems in communities across Kenya and Tanzania.

Recommended Video Length:
60–120 seconds

Inspiration Videos:

REMEMBER! Use hashtag #ShowerStrike to add to the social media buzz and tag @WellAwareWorld so we can see your efforts! Don't forget to include your personal fundraising link in your bio and on every post so people know where to donate.

Have questions or want to brainstorm? Email us!

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